Miss Caitlin Crawford And The Dallas Cowboys Internship

By Amanda Bean


Getting an internship with the media department of the Dallas Cowboys is definitely a very rare occurrence as only a few people are chosen to intern with them. Such a rare event happened to a student named miss Caitlin Crawford who was a hardcore fan of this team. Because of her efforts to stand out from all the other applicants, she was able to find a slot and eventually get her dream internship.

For the people who do not know about miss Crawford, she is a students that is currently studying in the University of Oklahoma and was born in Dallas. She is majoring in broadcasting and media studies. In her whole stay in college, that one highlight in her entire college life was known to be her collaboration with the media team of the Dallas Cowboys as she had always been a big fan.

At that time, she applied for the internship by sending her resume to the media department of that place. Now what she did not expect was that the media department called her back and scheduled her for an interview in the stadium. Excitedly, she went to the interview and got the internship at the Cowboys stadium as a video editor.

As she continued working, naturally her duties also began to become more and more. From just editing footage, she was tasked to do some features of other events that were held in the Cowboys stadium. She even worked with the media department in covering the Dallas Cowboys cheerleader audition wherein she was able to shoot the audition and also edit the footage.

Now with regard to the operations of equipment, she also helped as a camera person who shot some events. She was able to help the media team with the behind the scenes footage of games that took place in the stadium. One very interesting thing that she did was that she even helped with the designing of marketing projects for the department.

When her internship during the summer ended, they still wanted her to work with them during the holidays in covering some features of sports events. She produced a few features and covered some events while she also was in charge of video editing. She did such a good job that when the second summer came, she got invited again.

Naturally, the tasks that were given to her increased during her second summer which made her an even more skilled broadcaster. She even got to do interviews of certain people who participated in the games and assisted the team members. Some people that she interviewed were the team members, some fans, coaches, and even personnel who handled the medical and nutritional aspect of the team.

Now it was because of the passion and skills of miss Caitlin Crawford that she got the internship. Because of this event in her life, she was able to further hone all of her skills and learn a lot from the media department. For a young student like her, this was definitely a once in a lifetime chance.




About the Author:



Services Offered In Small Business Marketing

By Harriett Crosby


The only way for a small business to survive in a competitive market is by having strategic marketing plans. This phase is therefore very important and needs to be planned effectively with all the goals of the business being taken into consideration. When planning this, one needs not to copy what others are already doing because businesses are different in terms of services and products offered. The help of professionals can sometimes come in handy while choosing the right strategies to go with. If looking for specialists in small business marketing firms can hire those in the region but only after knowing some facts.

Prior to hiring the experts, there are some few basics in marketing that you can use while running your businesses. The first thing to know is that the customers always come first in anything. You therefore need to understand who the customers are as well as their needs. Meeting the needs of customers in a better way than competitors will always put you ahead of the game.

The target market needs to be predetermined before the business goes into operation. This is basically those people or companies that you intend to sell you products or services to. The main reason for this is to try and include them in your plans since not everyone out there is a customer. Singling them out therefore gives you the chance to know what they want.

Marketing plans need to be based on sales goals. This is the level of sales that the business would like to achieve in a given period of time. Some of the things that need to be considered when setting this are; expenses, revenue, profit and new sales.

There are four basic factors in marketing which have to be taken into consideration in whatever plans one has. These are the products, prices, promotion and placement strategies. All of them need to be predetermined and consolidated together in the plans.

A good plan will always ensure that you keep on the right track. It therefore has to be one that can support you for years to come. Nevertheless, it has to be written down and all the relevant teams communicated to. Sometimes people forget to work according to their plans especially when their business is booming, something that needs to be avoided.

The Internet is a good marketing tool that small businesses should take advantage of. Through it, they can be able to keep in touch with their current customers and also meet new ones. Therefore, the website needs to be attractive and detailed enough.

If an external firm is hired, its main purpose will be to sell the products and services of the company. There are a number of ways through which this is done. For example, it can be done through networking and building alliances. You however need to ensure that the contractor has enough experience as this is very essential in knowing on how to maneuver in the market. For small business marketing residents can contract the firms within the area for these services.




About the Author: